Industry Reports

Digital Marketers


September 18, 2018

IDC: Worldwide Digital Advertising Software Market Shares, 2017

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On the 7thSeptember 2018, industry analyst Karsten Weide (@KarstenW) at IDC published a market share report titled Worldwide Digital Advertising Software Market Shares, 2017: Despite Intense M&A Activity, Ad Tech Still a Fragmented Market (7-Sep-2017, DOC #US44240218).

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See also our blog post on this report.

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