News

In The News June 21, 2021

Prime Day Boosts Ad Spend on Other Retail Media Networks

Adweek included commentary from Tim Rogers, SVP and GM, Omnichannel and CRM, in a piece on Amazon Prime Day, highlighting how brand marketers are spending more money to get in front of Amazon shoppers looking for deals.

In The News June 18, 2021

Shopping Returned to Pre-Pandemic Levels in May

MediaPost highlighted our omnichannel survey results in a piece about how shopping returned to pre-pandemic levels in May, specifically noting how U.S. in-store sales transactions increased 8% in May compared with February 2020.

In The News June 15, 2021

With 135% Growth, Kroger’s Ad Business Aims to ‘Set the Bar’ for Media Accountability

Adweek discussed the rise of retail media and included commentary from Geoffroy Martin, EVP and GM, Growth Portfolio stating that he does not see any other media channel with such a great resilience to changes in the identity landscape. The piece also highlighted the growth of our retail media business over the past year.

In The News June 9, 2021

Klarna and A$AP Rocky Say Goodbye to ‘Lockdown Looks’ in Global Push

AdAge cited data from our recent Fashion Report, noting online sales for fashion and luxury goods were up 23% in the U.S. in April compared to the year-earlier period.

In The News June 5, 2021

Inside the Most Exclusive but Laid-Back Luxury Resort Community in the Bahamas

Rory Mitchell, EMD, Americas, spoke with Fortune about the summer travel season, noting that travelers will be seeking out sunshine and beach weather in the upcoming months. The piece also highlighted our Travel Recovery Report insights.

In The News June 3, 2021

Adtech Firm Criteo Says It’s Growing Its New Ad Businesses 50% This Year as it Tries to Shed its Label as a Retargeter

Business Insider discussed our progress in transitioning away from retargeting as we gain traction from newer businesses, which have grown 50% this year. The piece highlights the growth of our retail media platform and contextual targeting solution.

In The News May 21, 2021

Snap Rolls Out Story Studio; Criteo Acquires Ad Tech Startup Mabaya

AdExchanger reported on our acquisition of the Israeli ad tech startup Mabaya. The acquisition will complement our Retail Media solutions, which use first-party data to identify potential shoppers and link them to e-commerce websites and apps.

In The News May 6, 2021

Retargeting Revives, As Criteo Turns In Another Strong Quarter

AdExchanger spoke with CEO Megan Clarken about the resilience of retargeting as well as our alternative solutions to third-party cookies, including our new contextual targeting product. The piece also notes our Q1 revenue was $541 million, a 7% year-over-year increase.

In The News May 5, 2021

Criteo a Winner on Wall Street as Online Advertising Platform Reports Earnings

CEO Megan Clarken joined Cheddar live to discuss our Q1 earnings results, highlighting the increase in demand we’ve seen and how we’re ahead of schedule when it comes to achieving our initiatives.

In The News May 2, 2021

Apple and Facebook Face off in an Epic User Privacy Showdown

Chief Product Officer Todd Parsons joined Fortune's Brainstorm podcast to discuss Apple's recent privacy update and what it means for ad tech. He discussed other effective ways of advertising to consumers without accessing the type of data that targeted advertising requires.