How to Measure Cross-Channel ROI

Data Centric Revolution – Part 2

In the second webinar of our series, “How to Measure Cross-Channel ROI”, Jaysen Gillespie, VP, Head of Analytics & Data Science at Criteo will team up with Darren Moore, Product Marketing, Measurement Lead at LiveRamp to talk through the current landscape of cross channel ROI and the right methodologies for tracking attribution.