In the first of our webinar series, Jonathan Margulies, Managing Director at Winterberry Group, will take us through the research firsthand and address the challenges facing marketers today. From there, Gilles Giudicelli, Head of Research at Criteo, will discuss data-first companies and the strategies you need to build a data-centric model.
You’ll learn:
- The challenges facing marketers in creating a data centric business
- Examples of data centric companies
- The tactics & strategies to putting data at the center of your team