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In The News

Amazon Goes Server-Side With Header Bidding; Never Rely On Platform Traffic

In an article about Amazon's entrance into server-side header bidding, AdExchanger notes Criteo has been a leader in pre-bid integration for publisher inventory for years.

In The News

Figures Show Cyber Monday Still the Year’s Biggest Sales Day

Express Observer cites Criteo's Black Friday analysis, which shows iPhone users shopped more on mobile devices than Android users.

In The News

‘Bounceback Tuesday’ Further Extends Cyber Week

Chain Store Age features Criteo's Black Friday shopping analysis, which shows retailers drove the bargain hype long past Black Friday and into Bounceback Tuesday.

In The News

Programmatic Spending Comes To Africa

The increased adoption of mobile phones has opened up the opportunity for programmatic advertising in Africa. To make it easier for global advertisers to buy inventory in Africa, Dochase, a Nigerian ad network is hooking up as either an SSP or exchange to platforms outside the continent, like Criteo.

In The News

Integral CEO Scott Knoll: The Ad Quality Revolution Is Still Unfolding

AdExchanger references Criteo along with The Trade Desk as the only two hot ad tech stocks currently in the industry. The article also predicts that ad tech company, Integral Ad Science may eventually join them in the ranks.

In The News

Many Marketers Recognize They Are Falling Short with Technology

According to a Criteo-sponsored poll of advertisers, marketers, and publishers, nearly half of the respondents expressed the need to do a better job of integrating technology to improve their omnichannel marketing efforts.

In The News

PayThink ‘Legacy’ Tech is Slowing Retailers’ Ecommerce March

Payments Source cites Criteo Mobile Commerce Report data, which states mobile share of global ecommerce is expected to grow from 40% in 2015 to 70% by 2017.

In The News

Black Friday Sets Records, But Cyber Monday Projected Ahead

MultiChannel Merchant highlights Criteo's Black Friday ecommerce analysis, which shows an increase in mobile transactions on iPhones and a decrease in overall tablet usage.

In The News

Ad Networks Are Starting To Get Their Anti-Fraud Ducks In A Row

AdExchanger highlights Criteo's participation in a new coalition formed to help detect and prevent mobile advertising fraud.

In The News

Data: Mobile Drives Majority of Black Friday Traffic but PCs Dominate Sales

Marketing Land features Criteo's Black Friday shopping data, which shows iPhone users dominated mobile transactions.

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