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Prime Day Boosts Ad Spend on Other Retail Media Networks

Adweek included commentary from Tim Rogers, SVP and GM, Omnichannel and CRM, in a piece on Amazon Prime Day, highlighting how brand marketers are spending more money to get in front of Amazon shoppers looking for deals.

In The News

Shopping Returned to Pre-Pandemic Levels in May

MediaPost highlighted our omnichannel survey results in a piece about how shopping returned to pre-pandemic levels in May, specifically noting how U.S. in-store sales transactions increased 8% in May compared with February 2020.

Press Releases

Criteo Data Shows In-Store Sales Returned to Pre-Pandemic Levels in May

NEW YORK — June 17, 2021— As the U.S. begins to open back up, in-store shopping is one activity already on the rise. Criteo S.A. (NASDAQ: CRTO), the global technology company that provides the world’s leading Commerce Media Platform, revealed new data that shows U.S. in-store sales transactions increased 8%1 in May when compared to pre-pandemic levels from February 2020. To prepare for this shift, Criteo has helped marketers optimize campaigns and drive more sales in their stores through its Store Sales solution. U.S. retailers who have implemented Store Sales campaigns have seen on average a 38% YoY2 increase in in-store sales.

Press Releases

Criteo announces international partnership with Carrefour Group

Paris, Massy, June 16, 2021 - Criteo (NASDAQ: CRTO), the global technology company that provides the world’s leading Commerce Media Platform, announced today that it has signed a three-year partnership with Carrefour Group, one of the world's leading food retailers. Carrefour becomes the first European food retailer to use Criteo's new programmatic platform for retail media allowing Carrefour to market its inventories. This solution is a cornerstone of Criteo's transformational strategy to cement its leadership in the Commerce Media space. Criteo's solutions will be offered to Carrefour's suppliers as part of its new service, Carrefour Links, announced on Tuesday, June 15 at a joint press conference.

In The News

With 135% Growth, Kroger’s Ad Business Aims to ‘Set the Bar’ for Media Accountability

Adweek discussed the rise of retail media and included commentary from Geoffroy Martin, EVP and GM, Growth Portfolio stating that he does not see any other media channel with such a great resilience to changes in the identity landscape. The piece also highlighted the growth of our retail media business over the past year.

In The News

Klarna and A$AP Rocky Say Goodbye to ‘Lockdown Looks’ in Global Push

AdAge cited data from our recent Fashion Report, noting online sales for fashion and luxury goods were up 23% in the U.S. in April compared to the year-earlier period.

In The News

Inside the Most Exclusive but Laid-Back Luxury Resort Community in the Bahamas

Rory Mitchell, EMD, Americas, spoke with Fortune about the summer travel season, noting that travelers will be seeking out sunshine and beach weather in the upcoming months. The piece also highlighted our Travel Recovery Report insights.

In The News

Adtech Firm Criteo Says It’s Growing Its New Ad Businesses 50% This Year as it Tries to Shed its Label as a Retargeter

Business Insider discussed our progress in transitioning away from retargeting as we gain traction from newer businesses, which have grown 50% this year. The piece highlights the growth of our retail media platform and contextual targeting solution.

Press Releases

Criteo Rebrands, Reveals Roadmap for Future of Open Internet During Company’s Investor Day

New York, June 3, 2021 – It’s a new day for Criteo S.A. (NASDAQ: CRTO), the global technology company that provides the world’s leading Commerce Media Platform. Today, the company unveiled new branding to align with its significant transformation executed over the last year, including a new logo, visual identity and brand positioning, “The Future is Wide Open.” The rebrand marks Criteo’s commitment to supporting a fair and open internet that enables discovery, innovation and choice. It also speaks to the vast opportunity Criteo can capitalize on as it prepares for the future of advertising without cookies.

Press Releases

Douglas expands onsite advertising offering with Criteo Retail Media

Munich, 27. May 2021 – Douglas expands its retail media offering in online retail with new advertising formats for brand and product advertising. The new advertising options enable brands to target interested customers on Europe's leading premium beauty platform early on in their product search and decision-making process - right where they ultimately buy. In order to achieve this, Douglas works with Criteo, the technology company for trustful and effective advertising. Brands can run Audience Ads campaigns in the browser-based web store as well as in the Douglas mobile web application.