Jaysen Gillespie, Criteo’s Vice President, Head of Analytics and Insights, points to data co-ops and pooling customer data as a viable strategy for retailers to stay competitive in the era of Amazon.
Benoit Fouilland, Criteo's Chief Financial Officer, shares his opinion on the impact GDPR will have on the ad-tech industry, highlighting consistency and clarity as two key benefits of the regulation.
Retailers' apps were responsible for 44% of all e-commerce transactions in Q4 2017, according to Criteo's report Global Commerce Review.
Mollie Spilman, Criteo’s Chief Operating Officer, explores the major commerce trends for 2018, highlighting large-scale data and intelligent technology as key elements for understanding today’s omnichannel shopper.
An in-depth analysis of how omnichannel investments can help increase e-commerce sales. According to Jaysen Gillespie, Criteo's VP, Analytics, Insight & Data Science, omnishoppers represent a significant opportunity for brands as they tend to spend more compared to offline-only or online-only customers.
Mobile commerce continues to grow exponentially with the boom of smartphones. According to Criteo's study Global Commerce Review, in-app sales now accounts for 70% of mobile transactions for retailers with shopping apps.
Luxury Daily examines the important role of mobile for luxury consumers, showing data from Criteo's Global Commerce Review report for Q4 2017 that indicates fashion is one of the top-performing categories for mobile shopping.
MarTech Series explores findings from Criteo's Global Commerce Study for Q4 2017, revealing global advertisers experienced almost 50% year-over-year increase in in-app transactions and three times higher conversion rates compared to mobile web.
Marketing Land shares takeaways from Criteo's Global Commerce Review report for Q4 2017, which found that mobile represents the majority of sales for retailers with successful shopping apps.
DMN’s editor-in-chief presents findings from Criteo's Global Commerce Review report for Q4 2017, highlighting the 50% year-over-year increase in in-app transactions and the maturity achieved in mobile web usage.
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